The Emergence Of Mass Advertising
Number of pages:
10
ABSTRACT:
10 pages in length. The presence of consumerism, brought on by the coupling of industrialization and modernity, is credited with the onset of mass advertising. Considered to be the rumblings of a significant turning point in the history of mankind, the Industrial Revolution reflected a social fabric that was beginning to unravel; given the fact that people were beginning to acquire mass quantities of commodities they had never before possessed created a contemporary attitude toward consumption. As such, the public began spending money, causing various industries to take notice of such disposable income and look for ways to tap into this economic excess. Bibliography lists 7 sources.
FILE NAME:
File: LM1_TLCMassA.rtf
Send Me This Paper
Back to Papers